Who This Is For
You've identified a specific business problem that no existing software solves well enough. Maybe it's an internal tool your team needs, a customer-facing application that would create competitive advantage, or a data platform that connects your systems in ways off-the-shelf products can't.
This service is for mid-market companies (50–500 employees) — health & wellness companies, manufacturers, professional services firms, logistics companies, and retailers — that need custom AI applications built around their specific processes, data, and users.
Why Custom Beats Off-the-Shelf
Generic SaaS tools serve generic needs. They work fine until they don't — until your team starts building workarounds, exporting to spreadsheets, and duct-taping systems together. That's when you need something built for you:
- Your data, your way. Custom apps connect directly to your data sources, CRMs, ERPs, and internal systems — no manual imports or CSV exports.
- Your workflows, embedded. The app mirrors how your team actually works rather than forcing them into someone else's process.
- Your AI, trained on your context. AI features understand your industry terminology, your customer data, and your business rules.
- Your competitive advantage. A tool built specifically for your business can't be copied by buying the same subscription your competitor uses.
What We Build
Internal Business Applications
Tools that make your team faster and smarter. Operations dashboards that aggregate data from multiple systems, knowledge management platforms that make institutional expertise searchable, and process management tools that automate the coordination between departments.
Customer-Facing AI Applications
Products and tools that create value for your customers. Intelligent portals, self-service platforms, recommendation engines, and interactive experiences powered by AI that understands your customers' needs.
ChatGPT Apps & AI Platform Distribution
A new category entirely. ChatGPT Apps represent the biggest distribution opportunity since the 2008 App Store launch — 800+ million weekly active users who can discover and interact with your business directly inside AI conversations. We help you design, build, and launch apps for the ChatGPT ecosystem and other AI platforms, turning conversational AI into a new customer acquisition and service channel. Early movers are establishing user habits and data advantages that late entrants won't be able to match.
Data & Analytics Platforms
Custom dashboards and analytics tools that connect your disparate data sources into a unified view. Real-time reporting, predictive analytics, and AI-generated insights — tailored to the metrics and KPIs that actually matter to your business.
AI-Enhanced Interfaces
Natural language search across your company data. Conversational interfaces for complex systems. Intelligent forms that adapt based on user input. We add AI capabilities to make difficult software simple to use.
⦿ Built for Your Users
Every app starts with understanding who will use it and how. We design for adoption, not just functionality — because a tool nobody uses is a tool nobody needs.
⦿ Modern Tech, No Lock-in
We build on open, maintainable technology stacks. You own the code, you own the data, and you're never locked into a proprietary platform.
⦿ AI That Learns
Applications that improve over time as they process more of your data and receive feedback from your team. Not static tools — living systems that get smarter.
How We Build
1. Discovery & Scoping
We start by understanding the problem, not jumping to a solution. Who are the users? What are they doing today? Where is time being wasted? What would success look like? This phase ensures we build the right thing — not just build something.
2. Architecture & Design
Technical architecture, data model, AI component selection, and user experience design. We present wireframes and technical specifications for your review before writing a line of code.
3. Rapid Prototyping
Working prototype within 2–3 weeks. Not a mockup — a functional application your team can interact with and give feedback on. This is where most agencies spend months. We don't.
4. Build & Iterate
Agile development in 2-week sprints. You see progress every two weeks, provide feedback, and shape the product as it evolves. No disappearing for 6 months and hoping the result matches your expectations.
5. AI Integration & Training
Connecting AI models to your data, training on your specific business context, and building the intelligence layer that makes the application more than just another database with a nice interface.
6. Launch & Handoff
Deployment, team training, documentation, and a clean handoff. We make sure your team can maintain and evolve the application independently — or we can continue as your development partner on a retainer basis.
Technology Approach
We select the right tools for the job, not the tools we happen to sell:
- Frontend: React, Next.js, or the framework that best fits your needs and your team's capabilities
- Backend: Python, Node.js, or cloud-native architectures depending on scale and integration requirements
- AI/ML: GPT-5, Claude, Gemini, open-source models, or custom fine-tuned models through QSystems enterprise platform
- AI Platforms: ChatGPT App Store, custom GPTs, and emerging AI distribution channels
- Data: Your existing databases, APIs, and data warehouses — we connect to what you have
- Infrastructure: AWS, Google Cloud, Azure, or on-premise — wherever your data lives
What You Get
- Discovery documentation and technical specification
- UX/UI design with user testing
- Custom-built application with AI capabilities
- Full integration with your existing systems
- Source code and documentation — you own everything
- Team training and handoff
- 30 days of post-launch support and bug fixes
Timeline & Investment
Typical timeline: 6–16 weeks from discovery to launch, depending on complexity.
- Internal tools and dashboards: 6–8 weeks, starting at $25,000
- Customer-facing applications: 8–12 weeks, starting at $50,000
- Complex platforms with multiple AI components: 12–16 weeks, starting at $75,000
How it works: Many clients discover high-impact app opportunities during AI Strategy & Coaching, then move into development. Others come with a specific application in mind and jump straight into discovery.
Ready to Build Something That Actually Fits?
Stop adapting your business to off-the-shelf software. Let's build something that adapts to you — an AI application designed for your team, your data, and your competitive advantage.
Frequently Asked Questions
Frequently Asked Questions
We're not a tech company. Can we still benefit from custom AI apps?
Absolutely. Most of our clients aren't tech companies. They're manufacturers, wellness brands, logistics firms, and professional services organizations that need technology built for their specific operations. You don't need a technical background — that's what we bring.
How is this different from hiring a development agency?
Two ways: we understand AI deeply, and we understand your business first. Most dev agencies build what you spec. We help you figure out what to build in the first place — including where AI creates real value versus where it's just hype. Then we build it with AI capabilities baked in from the start, not bolted on later.
What happens after the app is built? Are we stuck with you?
No. You own the code, the data, and the documentation. We build with clean, maintainable technology so your team (or any developer) can take it from here. Many clients choose to keep us on retainer for ongoing improvements, but that's always optional.
Can you integrate with our existing systems?
Yes. That's a core part of what we do. We connect to your CRM, ERP, databases, APIs, and communication tools. The goal is to make the new application a natural part of your existing tech ecosystem, not another disconnected tool.
How do you handle data security for custom applications?
Enterprise security is built into every application. This includes role-based access controls, encryption at rest and in transit, audit logging, and compliance with industry-specific requirements. Your data stays in your environment — we don't host or retain any of it.
What if we're not sure what we need?
That's exactly what the discovery phase solves. Start with a conversation — tell us the problem you're trying to solve, and we'll help you figure out whether a custom app is the right answer, what it should look like, and what it would take to build.
